Scholar and Storyteller: Using Theory to Build Rigorous Teaching CasesWelcome to NACRA 2024: Discover the Magic of Orlando at The Rosen Plaza Hotel!
Hello NACRA community and case writing enthusiasts!
As the 2024 VP Programs and Conference Chair, I am thrilled to invite you to the North American Case Research Association’s annual conference on October 17th to 19th. We are grateful that we get to gather in the heart of Orlando, Florida, at the beautiful Rosen Plaza Hotel. This year’s event promises to be more than just a gathering of great minds—it’s an opportunity to blend professional development with unforgettable experiences. Let me tell you why this is the conference you absolutely cannot miss!
Unbeatable Location: The Rosen Plaza Hotel on International Drive
Situated on the bustling International Drive, The Rosen Plaza Hotel is more than just a conference venue; it’s your gateway to an incredible Orlando adventure. This prime location places you in the midst of an entertainment and dining paradise. Imagine starting your day with insightful sessions and wrapping it up with world-class cuisine and exhilarating activities—all within walking distance or a speedy scooter ride, if you dare!
The Pointe: Your Evening Entertainment Hub
A short stroll from the hotel, The Pointe offers a vibrant nightlife and dining scene. With an array of restaurants, bars, and unique experiences like gaming centers, music venues, and comedy clubs, it’s the perfect spot to unwind after a day of conference activities. Savor international flavors, enjoy a laugh, or engage in friendly competition—all just steps away from your room.
Icon Park: Fun and Thrills for Everyone
Just minutes away from The Rosen Plaza, Icon Park is an entertainment district that promises fun for all ages. With over 50 dining options, the famous Orlando Eye ferris wheel, a virtual reality gaming center, a giant human slingshot, and a marine center, the choices are endless. Whether you’re an adrenaline junkie or prefer a more relaxed pace, Icon Park has something for everyone.
Adventure Awaits: Andretti Indoor Karting and Games
For those who crave excitement, the Andretti Indoor Karting and Games center is within a 20-minute walk from the hotel. Race on an indoor kart track, challenge your friends to a bowling match, or dive into an array of video and midway games. It’s a playground for adults and kids alike, offering a perfect blend of thrill and entertainment. You can also join our group bowling activity on Friday night by adding this option on to your conference registration.
Topgolf: A Modern Golfing Experience
Golf enthusiasts will be delighted by the proximity of Topgolf, where you can enjoy a wide selection of games using micro-chipped golf balls and Toptracer technology. Perfect your swing, compete with colleagues, or just have a blast with friends and family in this innovative and fun environment.
Explore Beyond: Airboat Tours and Disney Magic
If you’re looking to explore beyond the immediate vicinity, consider taking an airboat tour in Kissimmee to experience Florida’s natural beauty and wildlife. If you are lucky, you might even catch a glimpse of gators in the wild! This was certainly a highlight of my visit.
And of course, no trip to Orlando would be complete without a visit to the iconic Disney parks. Whether you’re a fan of magic kingdoms, futuristic worlds, or cinematic adventures, Disney offers endless enchantment.
Culinary Delights at The Rosen Plaza Hotel
Staying in for the evening? The Rosen Plaza Hotel boasts a variety of dining options to satisfy any palate. Enjoy a succulent steak at the iconic Jack’s Place or relax at the ’39 Poolside Bar & Grill, which offers a delectable Sunday brunch and a variety of salads and snacks throughout the day. Your taste buds are in for a treat, no matter your preference.
Perfect Weather for Work and Play
October in Florida means warm, pleasant weather—ideal for combining work with leisure. Take advantage of the sunny days and comfortable evenings to explore everything Orlando has to offer. This is the perfect trip to bring a friend, your partner, or even your whole family. Create lasting memories while advancing your professional knowledge and networking with peers.
Conclusion: Register on July 18th!
Don’t miss out on this unique opportunity to experience NACRA 2024 in one of the most exciting locations imaginable. Register today and secure your newly renovated room at The Rosen Plaza Hotel at an incredible NACRA only rate.
We look forward to welcoming you to a conference that promises to be as enriching professionally as it is enjoyable personally. Pack your bags, bring your enthusiasm, and get ready for an unforgettable time in Orlando!
To register for the conference and secure your hotel reservation on or after July 18th visit www.nacra.net/conference
For more information to help you plan your visit to Orlando, check out the Visit Orlando website at: https://www.visitorlando.com/
I look forward to seeing you there!
Warm regards,
Melanie Reed
VP Programs & Conference Chair, NACRA 2024
Photo credits:
’39 Poolside Bar Taco Photo courtesy of Rosen Plaza Hotel
All other photos are personal photos taken by Melanie Reed, VP Programs and Conference Chair, NACRA 2024.
Photos may not be reproduced, altered or used without permission from the owners
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