NACRA 2024 Annual Conference will be held at the Rosen Plaza Hotel, Orlando, Florida, October 17th -19th, 2024. Additional information will be available in early 2024. Please see the keynote speaker and the call for cases below.
Keynote Speaker
“Informing with Case Studies: Within and Beyond the Classroom”
with T. Grandon Gill
As seasoned case writers and educators, we inherently grasp the immense value case studies bring to our classrooms. We witness the profound impact of experiential learning, recognizing the dedication and perseverance it takes to craft a compelling teaching case. Yet, the challenge often lies in effectively communicating the true worth and influence of case writing.
Join us for an enlightening keynote presentation as T. Grandon Gill shares his innovative informing model, tailored to reflect the diverse needs of stakeholders navigating intricate and complex business school environments. Through practical examples and his latest research, Dr. Gill will showcase the tangible impact of case studies and provide invaluable insights on how we can enhance our ability to convey this impact persuasively. Don’t miss this opportunity to gain a fresh perspective and elevate your case writing endeavors.
Presented by Grandon Gill, DBA a distinguished professor and Academic Director of the Doctor of Business Administration program at the University of South Florida’s Muma College of Business. His A.B., MBA and DBA are all from Harvard, where he developed a passion for case writing and case-based learning. He has published nearly 50 case studies, served as principal investigator on two National Science Foundation grants focused on case development, was awarded a faculty Fulbright to train South African faculty in case development, has edited three published collections of cases, and authored a book “Informing with the Case Method”. He currently serves as President of the Informing Science Institute and Editor-in-Chief of the Muma Case Review.
This keynote promises to inspire and equip you with the tools to navigate the evolving landscape of academic recognition and advancement.
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2024 CALL FOR CASES & PROPOSALS
North American Case Research Association (NACRA) 2024 Annual Conference
Rosen Plaza Hotel, Orlando, Florida, October 17th -19th, 2024
June 10, 2024 | Proposals for ‘New Views’ Panels, Workshops, and Symposia |
June 17, 2024 | Submission deadline for Cases, Start-Up Cases, Pedagogy Track papers ends at 5pm EDT |
July 17, 2024 | Decisions to authors; Conference early registration opens |
Sept. 14, 2024 | Early regular registration deadline (additional conference fee applies after 5pm EDT) |
Sept. 23, 2024 | Conference hotel rate cut-off date at 5pm EDT |
The NACRA Annual Conference is a unique opportunity to engage with other leading case researchers in a small-group format, to receive detailed and constructive feedback about your case, and to participate in presentations from experienced case researchers and educators. Our distinctive roundtable track design provides an excellent professional opportunity to enhance your abilities to develop higher quality participant-centered and discussion-based cases, that would be suitable for publication in numerous refereed journals (such as NACRA’s Case Research Journal), case publishers and distributors, and textbooks. In addition, the Annual Conference includes a collaborative start-up workshop and ‘new views’ topic sessions. For more information on all tracks, sessions and submission guidelines, please see https://nacra.net/conference/submission-details-and-instructions/
Roundtable Tracks: Most cases target typical business school courses and topics, such as finance, strategy,https://nacra.net/conference/submission-details-and-instructions/ marketing, operations, governance, entrepreneurship, and organizational behavior. Cases that examine other contexts are also welcome if they facilitate participant-centered and discussion-based learning. Roundtable tracks will also be hosted for cases written in several languages. Undisguised decision-focused cases based on primary sources (interviews, field visits) are highly preferred. Although cases may be disguised, they must be based on real events and real people in real organizations. Fictional cases are not appropriate for this conference. Cases submitted to the conference may have been previously taught but must not have been previously published or accepted for publication elsewhere (journals, books, online) before the conference. A submission to the conference includes a case study and associated comprehensive instructor manual. In submitting your case, you are committing to having at least one author attend the NACRA conference and participate in case roundtables during the mornings of both October 18 and October 19. Furthermore, authors who submit multiple cases to different tracks must have a co-author who will also attend the conference.
Start-Up Case Workshop: In addition to the roundtable tracks, a workshop for less-developed cases will be hosted on October 17. The workshop is appropriate for newer case authors wishing to learn how to develop effective teaching cases and instructor’s manuals, as well as experienced authors looking for advice on a new case approach. By submitting a two-page start-up case, you are committing to having at least one author attend the NACRA conference and participate in the start-up case workshop. Further, workshop authors are invited to participate in the roundtable tracks.
Pedagogy Track: Submit an article (from 3 up to 30 pages) exploring any aspects of learning and researching with cases to discuss opinions, research intentions, and articles in case research, case writing, and case teaching. Pedagogy track will be hosted on the afternoon of October 17, in parallel with the Start-Up Case Workshop.
New Views (Panels, Workshops, and Symposia): The start-up workshop, a set of ‘new views’ topic sessions will be hosted on October 18. Proposals for ‘new views’ session are welcome, and should examine relevant, interesting, and novel case research or teaching topics. Previous sessions have included Teaching with Cases, Case Research for Theory Building and Testing, Interdisciplinary Cases, Multimedia Cases, Combining Case Method and Experiential Learning, Managing the Review Process, Case Journals Rankings, etc.
Orlando, Florida: The Rosen Plaza Hotel, our conference venue, is in the heart of Orlando’s entertainment-rich International Drive close to area attractions and connected by skybridge to the Orlando County Convention Center. The property is only minutes away from world-famous attractions such as Universal Orlando Resort™, SeaWorld®, and Walt Disney World® and five minutes from the Rosen Aquatic & Fitness Center. The hotel is conveniently located 15 minutes from the Orlando International Airport and boasts spacious rooms and suites, seven restaurants, an outdoor pool and whirlpool and the opportunity to book tee times at the Shingle Creek Golf Club. For more details and photos please see https://www.rosenplaza.com/
Melanie Reed, NACRA VP Programs 2024, Thompson Rivers University, mreed@tru.ca
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